Ruben Rojas is an artist and co-founder of Beautify Earth. A native Angeleno, Ruben is inspired by the urban landscape and surrounding media culture. Through murals, paintings, corporate programs, and community activations, Ruben changes the way we view the world through art and collaboration. His murals are beautiful interruptions to the saturation of negative messaging that bombards the urban landscape. In their place, he brings messages of love, inspiring social change and transforming communities. Ruben’s art challenges the status quo and creates space for inquiry, activism, and change. The conversation shifts to push away negativity, and fear, opening the viewer to choose love. Utilizing the often overlooked spaces we encounter on a daily basis, as an example, he challenges our understanding of normal and encourages a community to gather inspiring and creating the change most just discuss.
Ruben’s artwork is international. Painting in cities as far as Paris, New York, Florida, and Mississippi, and clients with as diverse a range. From GT's Kombucha, American Express, Heineken, Lulu, and Reebok. To the cities of Paris, Santa Monica, and New Orleans.
Through his work, he inspires communities by transforming beige walls into unique, empowering messages. Reshaping self-limiting conversations, uplifting our daily world.
Armed with a brush, the spark to ignite mass creativity, Ruben is shifting conversations, creating new dialogues, and leads his viewers to release negativity, move through fear, and choose love.
Ruben’s non-profit Beautify Earth puts an end to blighted walls by empowering artists, encouraging social responsibility, and instilling pride in communities across the country.
And we can’t do it without our volunteers. Grab a brush and join the movement.
My mission uses our urban environment in place of a canvas.
With it we beautify our planet, inspiring the global community to view their world through a different lens.
Our world is filled with negative messaging- creating a feeling of wanting and inadequacy. Reclaiming our sense of self and acting on reinforcing positivity through art, we create the answer by changing our visual landscape, starting at home.
Ruben is a co-founder of Beautify Earth- an award-winning Los Angeles based non-profit, whose mission is clear:
ending the blight of neglected walls and fixtures through community activism and artist empowerment.
Each project promotes social responsibility, instills community pride, and builds up neglected, as well as established communities.
Each project increases business revenue, while attracting new businesses, and improve the likelihood of community investment.
There is hope for a different world, our actions are the catalyst. Beautiful Interruptions will make our world a brighter, inspiring space to call home.
Be the artist responsible for beautifying YOUR earth today.
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Look around. Is your world filled with art? The blank wall on the side of your local coffee shop. The graffiti filled storefront your business, power boxes, parking lot walls. You are surrounded by canvases. Empower yourself and the community around you to be more, engage more.
Spread a message of love, hope, inspiration, kindness. Lead from the front and sponsor a mural today.
Ruben's portfolio is vast. From Walls to custom clothing, beautification does not stop to take one form, and a canvas is not always two dimensional. You can determine what art can add value to, and Ruben can help.
As a business that profits in today's world, it is your responsibility to give back and make the world around you a better place for yourself, your clients, and those who are unable to do so on their own.
You can choose to sponsor a mural beautify your own workspace, enhance the neighborhoods where you operate, or beautify a neighborhood filled with those less fortunate than you.
Ruben can help you make that difference, change someone's world, and make the life we live less mundane. Spread your message with art, and make a lasting impact.
